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NorthStar is an MLM company that sells nutritional supplements.

The firm does not offer a corporate location; however, it mentions Texas and Nevada in its Policies and Procedures.

The genesis of this Contract is in the state of Texas:

“Any dispute or claim emerging from the commercial connections of Independent Affiliates shall be addressed by obligatory, final, binding, non-appealable arbitration in Las Vegas, Nevada.”

The legal disclaimers for NorthStar pertain to Northe Star LLC, a Delaware business.

NortheStar is led by co-founders Ricky Villanueva and Demitrius Siruno.

Ricky Villanueva had a Green Diamond in Digital Profit as of May 2021.

According to our evaluation, Green Diamond is the company’s highest affiliate rank.

Digital Profit operates a trading bot investment opportunity that spans four levels of securities fraud.

In late August, it was disclosed that Digital Profit’s trading bot had resulted in losses of hundreds of thousands of dollars.

Villanueva appears to have quit Digital Profit shortly after achieving Green Diamond status in May. On June 23rd, NortheStar’s website domain was registered.

Villanueva had sponsored Modere and B-Epic before Digital Profit.

Demetrius Siruno (right) looks to have begun his career in Kyani. He collaborated with Villanueva on B-Epic and Digital Profit.

B-Epic is involved in some type of nefarious transaction with Digital Profit. B-Epic items are marketed by Digital Profit, most likely in exchange for B-Epic affiliates being funneled into Digital Profit.

I’m guessing that funneling is how Villanueva and Siruno became Digital Profit promoters.

Ricky Villanueva lives in New York, according to his Facebook profile. According to Demetrius Siruno’s LinkedIn profile, he is from Utah.

As a result, NorthStar is actually run from New York and Utah.

NorthStar appears to have just a few operational ties to Texas, Nevada, and Delaware.

Stay tuned for an in-depth examination of NorthStar’s MLM possibility.

Products from NorthStar

NorthStar sells a variety of nutritional supplements:

“We must create, develop, and launch high-impact products that produce significant results.

To bring the greatest quality goods to market, we’ve teamed with some leading flavor companies and formulation partners”.

There is no detailed information available regarding NortheStar’s product partners.

NorthStar’s website includes the following supplements:

  • Stellar X — “advanced green superfood formula” – costs $89 for a 30-serving container;
  • Polaris – a “nootropic supplement created with the right combination of components to boost brain function, mental clarity, and energy levels” costs $79 for a container of 30 doses;
  • Pandora, which bills itself as “the ultimate solution to boost overall wellbeing,” costs $49 for a pouch of 20 servings;
  • NorthStar-branded shaker bottle is available for $11.95.

The Compensation Plan at NorthStar

NorthStar pays commissions on retail sales as well as those placed by affiliates who have been recruited.

Commissions are distributed through a single-level team, with extra performance and rank-based bonuses possible.

Affiliate Ranks at NorthStar

NorthStar’s pay structure includes ten affiliate rankings.

They are as follows:

Affiliate – become a NorthStar affiliate by purchasing one product each month or referring and maintaining one favored client.

  • 1 Star – Buy one product each month or recommend and retain one favored client while generating and maintaining 30 PV every month;
  • 3 Star – create and keep 40 PV and 3000 GV each month, recruit and keep two recruited affiliates and/or referred preferred clients;
  • 10 Star – maintain 40 PV per month, 10,000 GV per month, and two recruited affiliates or referred preferred customers;
  • 20 Star – create and maintain 70 PV and 20,000 GV each month and two recruited affiliates and/or preferred clients;
  • 40 Star – maintain 70 PV per month, 40,000 GV per month, and two recruited affiliates or referred preferred customers;
  • 80 Star – create and maintain 90 PV and 80,000 GV each month and two recruited affiliates and/or preferred clients;
  • 100 Star – keep 90 PV each month, create and keep 100,000 GV per month, and keep two recruited affiliates and/or recommended preferred clients;
  • 200 Star – create and maintain 120 PV and 200,000 GV each month and two recruited affiliates and/or favored clients.

PV stands for “Personal Volume,” and it refers to sales volume created by retail orders and affiliate purchases.

Preferred customers are retail consumers that subscribe to a monthly auto-ship program.

Recruited affiliates and favored clients must have a monthly standing order to qualify for a rating.

Commissions on retail sales

NorthStar affiliates receive commissions on retail customers’ purchases.

Retail commissions are computed as 50% of the total retail order sales volume generated.

Commissions on Recurring Sales

NorthStar has a uni-level compensation system to pay residual commissions.

Residual commissions are paid as a proportion of sales volume achieved at each of the ten tiers, according to rank:

  • Affiliates get a 35% Fast Start Bonus on level 1 (personally recruited affiliates) and a 10% Fast Start Bonus on level 2;
  • 1 Stars receive a 50% Fast Start Bonus on level 1, 10% on level 2, and 7% on level 3;
  • 3 Stars receive a 50% Fast Start Bonus on level 1, a 10% Fast Start Bonus on level 2, a 7% Fast Start Bonus on level 3, and a 5% Fast Start Bonus on level 4;
  • 10 and 20 Stars receive a 50% Fast Start Bonus on level one, 10% on level two, 7% on level three, 5% on level four, 4% on level five, and 3% on level six;
  • 40 and 80 Stars receive a 50% Fast Start Bonus on level 1, a 10% Fast Start Bonus on level 2, a 7% Fast Start Bonus on level 3, a 6% Fast Start Bonus on level 4, a 5% Fast Start Bonus on level 5, a 2% Fast Start Bonus on levels 7 and 8, and a 2% Fast Start Bonus on levels 9 and 10;
  • 100 and 200 Stars receive a 50% Fast Start Bonus on level 1, a 10% Fast Start Bonus on level 2, a 7% Fast Start Bonus on level 3, a 6% Fast Start Bonus on level 4, a 3% Fast Start Bonus on level 5, a 3% Fast Start Bonus on level 6, a 1% Fast Start Bonus on level 7, and a 1% Fast Start Bonus on level 9;
  • North Stars receive a 50% Fast Start Bonus on level 1, a 10% Fast Start Bonus on level 2, a 7% Fast Start Bonus on level 3, a 6% Fast Start Bonus on level 4, a 3% Fast Start Bonus on level 5, a 3% Fast Start Bonus on level 6, a 1% Fast Start Bonus on levels 7 and 8, and a 1% Fast Start Bonus on levels 9 and 10.

Getting involved with NorthStar

The purchase of an affiliate pack entitles you to NorthStar affiliate membership:

  • $159 for the Complete Nutrition Starter Pack (1 of each NorthStar product);
  • $399 for the Rising Star Pack (3 of each NorthStar product);
  • $599 for the VIP Pack (5 of each NorthStar product).

Conclusion 

NorthStar seems like the ultimate product of its founders’ time invested in the company.

They were number one in Digital Profit one month and then launched NorthStar the next.

The company’s items are typical MLM nutritional offerings with unclear origins. Not to mention supplement merchants that are not part of an MLM.

The remuneration model at NorthStar isn’t outwardly insulting, but it does lend itself to pyramid recruiting.

Yes, retail is doable, but there’s a strong undercurrent of “join up, go on auto-ship, and convince others to do the same.”

The Customer Star Pool serves as a counterpoint to this. When company-wide sales volume is factored into this pool, it might end up being highly profitable for companies focused on registering favored clients.

On the other hand, participation is fully optional; therefore, nothing truly prohibits auto-ship recruiting emphasis.

Ricky Villanueva and Demetrius Siruno’s excursion into securities fraud with Digital Profit after quitting B-Epic appears to have been a flop.

When you go headfirst into MLM trading bot securities fraud scams, this is what usually happens.

Villanueva and Siriano decided to start their own MLM organization since they could not return to B-Epic.

The fastest method to learn about your potential upline’s NorthStar business is to inquire how they qualify as “active” each month.

What you want is self-qualification (they qualify on their own monthly order) without corresponding retail order volume.

This volume can be made up of either one-time retail consumers or preferred customers on auto-ship.

If the corresponding volume is not there, the affiliate operates their NorthStar firm as a pyramid scheme.

The arithmetic underlying pyramid schemes ensures that most participants lose money.

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