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The co-founders of Elomir are advertising their flagship product, Axis Klarity, as a therapy for mental illness.

And that’s only the tip of the iceberg when it comes to fraudulent medical claims…

Van Nguyen, co-founder, and CEO of Elomir alleges that she was “diagnosed with a sort of PTSD” at some time.

I wish Nguyen the best of luck with her therapy. This piece isn’t about Nguyen’s diagnosis, but it does lay the groundwork for a troubling marketing campaign.

Nguyen claimed what occurred after she “stopped taking” Axis Klarity in a Facebook post on September 2nd.

I stopped taking Axis Klärity 6 days ago to prepare for the QEEG brain scan I had today.

The previous six days have been an emotional rollercoaster. My concentration has been terrible.

I am usually a person that doesn’t get emotional very easily, or so I thought. This week I’ve been an emotional disaster, and my mood has been all over the place.

It’s unknown whether “taking” Axis Klarity has caused Nguyen any long-term harm. As far as I am aware, no medical research has been conducted on the product.

Nguyen blogged on mental health on September 4th, referring to it as a topic “everyone avoids talking about.”

This was followed on September 5th by a post in which Nguyen said Elomir “focused on a market that most people avoid discussing.”

Quantitative EEG, or qEEG, is used in conjunction with clinical diagnosis to “evaluate, diagnose, and track some” cognitive diseases.

The electroencephalogram (EEG) is a widely acknowledged tool for assessing cortical information processing and neurophysiologic changes that occur during sleep and other stages of conscious awareness.

Furthermore, using Digital EEG (EEG) and the mathematical processes used in quantitative EEG, it is now feasible to boost EEG sensitivity (qEEG).

I’m not sure why Nguyen was having an EEG test, and it doesn’t matter. What matters is how the scan is used to sell Axis Klarity.

According to Nguyen’s September 7th Facebook post;

I just completed speaking with the doctor, and he reviewed my QEEG brain scan.

What I can tell you is easy and FACT: he saw an effect on my brain 10 minutes after swallowing!

He stated that he has never seen curcumin penetrate the brain so quickly that it bypasses digestion, and he was astounded that such a little amount could do so.

Finally, I have a CEO’s brain and intelligence that cannot be quantified.

It’s unclear whether Axis Klarity had any effect on Nguyen’s qEEG scan, but that’s what she’s saying.

To summarize, an uncontrolled random scan is not medical research.

Toan Nguyen, a (former?) crypto Ponzi promoter extraordinaire, is Nguyen’s other half.

On Toan’s Facebook page, things aren’t looking good in terms of medical claims compliance.

Toan stated on Facebook on August 19th that “people NEED Axis Clarity.”

So many people are struggling. Both mentally and emotionally, as well as physically.

I have a personal obligation to get this into the hands of those who need it, therefore I’m going to tell it to you straight, no more waffling.

We could have released the greatest weight loss, energy, collagen, nootropics, fulvic, and all the other popular commodities right now (don’t worry, it’s all coming)… However, my CEO, Van Nguyen, took a step back and thought long and hard about what people NEED in today’s world.

Following the epidemic, there is little doubt that the weight of the planet is greater than ever.

Simple things like going to work, school, or the grocery store may be practically painful for some individuals since our brains are continuously racing with racing ideas and unsettling sensations of the unknown.

We’ve been conditioned in recent years to believe that this is the “new normal,” and I’m here to tell you that it isn’t!!!

Please do not hesitate to contact me if you are even the smallest bit inquisitive and believe that this may assist alleviate some of your agonies.

However, neither Oz, Van, nor Toan said that “Axis Klarity may alleviate mental disease.”

They did not. And what we have here is a textbook example of MLM deception.

If you’re not acquainted with the word, it refers to when MLM firms and their distributors make illegal statements yet use jargon to get around the law.

This is evident in MLM Ponzi schemes when promoters go out of their way to avoid using the term “investment” while presenting an investment opportunity. It occurs less frequently these days because people have understood that securities regulators are not dumb.

Pseudo-compliance occurs in non-financial MLM when corporations and/or distributors make medical claims without stating particular criteria.

That is exactly what is occurring with Elomir and Axis Klarity.

Do you require further proof? Here’s an official Elomir marketing brochure that explains how to make medical claims without disclosing medical issues to distributors:

Language matters in terms of regulatory compliance. However, the content of the regulations that govern medical claims used in marketing is hidden beneath the jargon.

Elmer and the Nguyens are breaking the spirit of the law.

Making unfounded medical claims about “ADHD/ADD” does not become legitimate simply by stating “loss of attention, concentration, and/or difficulties in school.”

That last phrase is very upsetting.

It’s bad enough that Elomir distributors prey on people suffering from mental illnesses and other vulnerable individuals in society; encouraging parents to possibly imperil the lives of their children, who have no say or choice in the issue, is heinous.

The FDA alerted Youngevity last month that it was designating some of its essential oils as medicines.


The oils were determined by the FDA.

are medications under section 201(g)(1)(B) of the Federal Food, Drug, and Cosmetic Act (the Act) because they are designed to cure, mitigate, treat, or prevent illness.

The intended purpose of a product can be identified by its labeling, advertising, and the circumstances surrounding its distribution, among other factors.

These items are also unapproved novel medications and misbranded pharmaceuticals, as discussed further below.

The Act is violated when these items are introduced or delivered for introduction into interstate commerce.

Tell me Axis Klarity isn’t sold differently.

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